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To name just a few numbers about this edition of Vinexpo : 48000 visitors from 148 countries, 2400 exhibitors from 44 countries. For B&G it meant 5 fully booked days with around 180 meetings and tastings on 70 m2, and at Château Magnol : 3 fabulous dinners hosting 150 people from 35 countries, a great tasting followed by lunch for around 60 producers of the B&G wine growing community coming from all over France... Vinexpo was the occasion for B&G to introduce Food & Wine Pairing as part of the company philosophy, with the new B&G Wine & Dine advertising campaign and the special Food & Wine pairing session for the press, proposed by Dominique Laporte, Best Sommelier of France. |
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It was also the time for the sales & marketing team to put a special spotlight on recently launched ranges like The Pairing Collection, B&G Passeport, B&G Réserve in 3-ltr BIB, B&G Sparkling Blanc de Blancs and Rosé and also new packaging for Fleur de Vigne, B&G 1725, French Tom, B&G Sparkling Rosé and last but not least the extension of the Thomas Barton Réserve range with a Saint-Julien. For detailed product information, click here Some new ideas - highly confidential - have also been tested, but more news will follow soon. |
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At Château Magnol the rainy weather did not disturb the relaxed atmosphere, except for the aperitif to take place in the "Salle 1725" and not in the gardens.
Every dinner proposed a culinary gourmet tour through France and its regions, imagined by Chef Frédéric Prouvoyeur.
The trip started in Provence, followed by stops in the Loire Valley, the Rhone Valley, Bordeaux, Burgundy and back to Bordeaux to complete the tour!
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The dinners on Monday and Tuesday took place in the prestigious Thomas Barton wine cellar, which was unfortunately too small to host the Wednesay dinner, which included a huge delegation from Canada.
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During the next Vinexpo in 2015 we will celebrate our 290th anniversary and it would be great to have you with us on that occasion. Watch out for more news in this newsletter! |
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 Enjoy our wines responsibly - © Barton & Guestier 2010 - Terms & Conditions |